Advantages of Seller-Fulfilled Prime (SFP) for Amazon Sales Growth

Visual representation of online orders

Seller Fulfilled Prime (SFP) is the Prime program that allows sellers to deliver directly to domestic Prime customers from their own warehouse. The Seller Fulfilled Prime program shows the Prime branding and promotes a post-purchase experience of one-day and two-day delivery at no additional charge for Prime customers…

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The 2023 Maergo Post-Purchase Consumer Experience Study